Agriculture & Primary Industries
We didn't learn farming from a brief.
We grew up in it.
Decision tools, knowledge hubs, and farmer-facing systems. Built in Adelaide, designed for adoption from day one.
SA Agriculture
Organisations we've built for
Mallee Sustainable FarmingifarmwellSoils ConnectAgrisolve
Problems we see in agriculture
Good farming research exists.
It's just trapped in the wrong format.
Problem 01
Research stuck in PDFs
Decades of trial data, fact sheets, and extension resources sitting in documents no one can search, filter, or build on.
Problem 02
Acquittal by spreadsheet
Drought Fund milestones, NRM reporting, grant acquittals — all tracked in spreadsheets that one person understands and everyone dreads.
Problem 03
Satellite data, no platform
NDVI imagery, soil data, and weather feeds exist — but there's no tool connecting them to paddock-level decisions for individual growers.
Problem 04
Programs without platforms
Farmer wellbeing programs, extension services, and training initiatives running on email and manual follow-up instead of purpose-built delivery systems.
2nd gen
Agricultural technology roots
225k+
Lines of code for agriculture
4
Platforms built for Australian ag
100%
Australian-hosted data
The work
Platforms built for Australian agriculture.
Program Delivery
A university research program needed to deliver a 10-module mental health intervention to farming communities — with conditional logic, personalised pathways, and ethics-grade data governance.
ifarmwell / University of South Australia
Participant platform with module delivery, progress tracking, automated SMS/email communications, conditional content pathways, and research-grade reporting across multiple concurrent studies.
700+
Participants
Knowledge Hub
Soil health research was scattered across institutions, reports, and PDFs. Primary producers couldn't find or apply the knowledge that was being generated for them.
Soils Connect / Future Drought Fund
Searchable knowledge platform connecting research with practical guidance. Structured content, regional filtering, and decision support tools — purpose-built so producers could find what they needed without reading a 200-page report.
110
Resources
System Integration
Satellite-driven agronomic intelligence platform integrating Google Earth Engine, multi-source satellite imagery, rainfall data, soil mapping, and NDVI.
Mallee Sustainable Farming
Cross-referenced with actual soil sample chemistry to assess plant available water and inform land management decisions.
896
Fields mapped
Knowledge Hub
Interactive diagnostic tool helping land managers identify and respond to dryland salinity.
Mallee Sustainable Farming
Complex conditional logic presented as a guided decision pathway — research made actionable.
Why Redshift for agriculture
We didn't learn farming vocabulary
from a brief. We grew up
with it.
Second-generation agricultural technology
We come from a family with 40 years in agronomy and research into how farmers actually adopt technology. We didn't arrive at agriculture through a sales pipeline — we grew up in it. That shapes everything we build: platforms designed for adoption, not just delivery.
Adelaide-based, South Australian agriculture
We're in Adelaide. Our agricultural work is concentrated in the SA Mallee and surrounding regions. We understand the landscape, the institutions, and the funding environment.
We speak the vocabulary
NDVI, Mallee Seeps, gross margins, soil amelioration, NRM reporting, Future Drought Fund acquittals. We've built tools for all of it. We don't need your team to translate.
University and research partnerships
ifarmwell was built in partnership with the University of South Australia. We understand research ethics, participant data governance, and the specific constraints of publicly funded programs.
Built for the paddock, not the CBD
Lightweight interfaces, fast load times, and architecture that doesn't assume broadband. Your data stays onshore — hosted in Australia on AWS, encrypted at rest. No offshore storage, no third-party access.
Frequently asked
The questions agricultural
organisations usually ask us.
Yes. We've built platforms for Mallee Sustainable Farming over multiple years, delivered a satellite vegetation analysis tool, created a Future Drought Fund knowledge hub, and rebuilt a farmer mental health platform. We know what NDVI means, we know what a Mallee Seep is, and we know what an NRM acquittal involves.
We've delivered projects funded by the Future Drought Fund and partnered with organisations reporting to GRDC, Landscape SA, and SA Drought Resilience Hub. We understand milestone-based delivery, acquittal documentation, and the specific accountability requirements of public funding.
Most of our agricultural clients aren't. We translate between farming operations and technical requirements — that's the job. You describe the problem in your language, and we build the solution without asking you to learn ours.
Yes — we design for regional and rural conditions from the start. Lightweight interfaces, sensible caching, and architecture that doesn't assume broadband. The Agrisolve platform serves farmers across the SA Mallee. Connectivity is a design constraint, not an afterthought.
In Australia. We host on AWS Sydney infrastructure with data encrypted at rest. No offshore storage, no third-party data sharing. For government-funded programs with specific compliance requirements, we're happy to walk through the architecture.
Fixed-price quotes after discovery. No hourly surprises. Retainers for ongoing support are monthly, flat-rate, and cancellable. We scope agricultural projects carefully because the funding structures demand it.
Yes. We're happy to connect you with people at MSF or other agricultural partners who can speak to the work directly. Just ask.
If your agricultural organisation is outgrowing its tools, we should talk.
Tell us what you're dealing with — we'll tell you honestly whether we can help. Engagements typically start from $10k.
Adelaide-based
Adelaide, Australia · ABN 88 627 115 995